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Work with Us

Thanks for your interest in partnering with Off Track Travel!

Read on to find an overview of potential partnership opportunities.

Any questions? Send us an email, we’d love to chat!

Back view of JR gazing up at tall old growth trees in light dappled forest
Exploring the HBC Heritage Trail in partnership with Destination BC

About us

Off Track Travel is an adventure travel blog authored by Gemma and Jean Robert (JR), founded in 2012 and grown into a business in 2015.

In 2017, we became full-time outdoor adventure bloggers. Off Track Travel is our number one source of income.

Currently based in British Columbia, Canada, Gemma is the primary writer and website editor while JR is chief photographer, driver and occasional writer.

We primarily travel in a converted van, bringing our two kayaks, canoe and well-worn hiking boots almost everywhere with us to explore the best nature has to offer.

For more details about our travel story, head to our about us page.

A yellow Kevlar canoe sits on shore next to lake in Quetico Provincial Park, Ontario. The sky (which is reflected in the water) is purple and orange
Paddling in Quetico Provincial Park in partnership with Ontario Parks

About Off Track Travel

Off Track Travel is an award-winning website showcasing beyond-the-beaten-path destinations in Canada and beyond. Outdoor adventure and nature are strong focuses.

We specialise in creating inspiring and incredibly detailed evergreen content optimised for organic search engine traffic.

With an engaged following, as demonstrated by a high affiliate conversion rate, we can offer meaningful partnerships for adventure travel companies and destination marketing organisations.

Annually, we direct more than $500,000 in revenue to our featured partners.

Gemma and JR are both members of TMAC, the Travel Media Association of Canada.

Close up of JR bending down and brushing dirt at dinosaur dig site
Digging for dinosaurs in Grasslands National Park in partnership with Tourism Saskatchewan. This photo won second place in the ‘People Photo’ category at the TMAC Awards held in 2023

Audience overview:

Off Track Travel currently receives up to 209k monthly page views and has a social media and newsletter audience of over 9k.

  • Active travellers seeking to explore primarily natural attractions and unique destinations
  • Typically 25-45 years old and based in Canada, Australia, the UK and the US
  • Preference for longer trips and engagement with local culture

More information about our audience and reach can be found in our media kit, available upon request. We also have numerous case studies of previous partnerships that we can share.

Paraglider flies in font of snow capped mountains
Paragliding in Revelstoke, in partnership with WildPR

How to partner with us

We love to partner with DMOs and businesses to feature nature-focused destinations, activities and attractions. These partnerships usually take the form of paid media trips and affiliate programs. We are also open to ambassadorships.

We are open to proposals for paid media trips, affiliate programs and brand ambassadorships. If you have a unique advertising idea, just read out and let us know!

Please note:

  • We do not publish sponsored posts or links
  • We only feature destinations, tours and services we have personally experienced

Maintaining a high level of trust and authenticity with our audience is very important to us.

Looking across grassy clifftop landscape at sunrise, with figure standing on left
Exploring Îles de la Madeleine with Quebec Maritime

Previous partnerships include:

previously worked with 2022 graphic featuring DMO and PR company logos
A hand holds a red crab close to the camera in front of coastal scenery
Crabbing on BC’s West Coast with Tourism Tofino

How to contact us

Please email gemma[at] with partnership ideas or proposals.

Due to our love of wilderness adventures and the backroads, we can sometimes be out of contact for up to a week. We will get back to you as soon as possible!

Back view of Gemma hiking Burstall Pass in the Rockies
Hiking in the Kananaskis Valley in partnership with WildPR and Mount Engadine Lodge

Lilija Stoeppler

Monday 10th of October 2016

Hi, I am from Germany, having traveled to B.C., Canada regularly twice a year for the last 8 years (my son and family live here), I spent the second half of 2015 near Smithers, B.C., looking after my little grandchildren and socializing with the local people/friends. I still got a job in Berlin, Germany, but have signed up (with a renowned Canadian volunteer organization for a whole school year as a volunteer teacher assistant at one of the schools in Inuvik. This is my first time way up north (though long time ago I have visited for a few weeks with one of my sisters in Fort Resolution, NWT). Just curious, what kind of work are you thinking of, that I could contribute to? Thanks and looking forward to hearing from you Lilija


Tuesday 11th of October 2016

Hi Lilija,

Sounds like an exciting opportunity! This page is more about how Off Track Travel can work with brands and organisations regarding product reviews, sponsored posts etc. :)

Jason Wellband

Wednesday 16th of December 2015

This post is really helpful for me because i run an adventure travel company named Bamba Experience, please have a look on my website.